Reduce Cart Abandonment with A Simple Banner

If you’re using Paypal to take payments, here’s a neat little trick to increase your sales… When someone adds your product to the shopping cart, it takes them to the Paypal checkout page. The problem is, some people will back out of the purchase at this point. However, what most marketers don’t seem to know … Read more

Tricks to Getting Retweeted

When your tweets get retweeted, a whole new group of followers is exposed to your tweet, and thereby you. The more your tweets are retweeted, the greater number of followers who get to see them. Why is this important? Because the added exposure can mean you get new followers as well as more clicks to … Read more

Getting started on a new project is tough – until you discover this secret!

So many times we don’t want to tackle anything new until we know step by step what we’re going to do and how we’re going to do it. You might call it the paralysis of analysis – instead of taking action we… …think about how we’ll do it and …try to work out all the … Read more

How do you know if your Sales Copy is Great (or it Sucks!)?

You’ve just finished writing the sales copy for your new product. Wouldn’t it be great if there was a way to test your copy BEFORE you actually send prospects to it? Because think about this – if you send a 1,000 people to your sales letter and NOBODY buys, you’ve just wasted all that traffic. … Read more

How to Get Tons of People Reviewing Your Product on Their Blog

Okay, let’s face it: Guy Kawasaki is famous enough that if he launched a new book by burying it in his back yard, there’s still a chance it would end up on the best seller list. Still, this illuminating article of the 12 steps he took in launching his latest book is a great how-to … Read more

How to Find Hot Niche Markets…

Choosing your niche(s) is perhaps the single most critical element to your success online as a marketer. After all, you can know every marketing trick in the book, but if you choose a niche in which there is no interest, or no money is being spent, or the competition is just too great, you’ll do … Read more

6 Tips for Writing Great Content

You already know how important content is for communicating your message, getting traffic and making sales. But you might be overlooking a few things that makes your content truly great… Write for your readers, NOT for the search engines. Sometimes we get so caught up in optimizing our content for SEO that we forget we’re … Read more