Think outside the box to come up with Ideas for Your Business

Ideas: 1st Attempt at Unconventional Marketing No doubt, a $20 bill lying about is an attention grabber and a way to get your prospect to read your advertising. The question is – will s/he associate their sense of disappointment at it NOT being a $20 bill with your business? Fortunately, much of the negative feelings … Read more

4 YouTube Marketing Mistakes Committed by Internet Marketers

YouTube is a great tool for marketing your business – if you can avoid the pitfalls… Mistake #1 – Thinking all you need to do is upload a video and traffic will flood your website. No less than 35 hours of video is uploaded to YouTube every minute, so the competition to get your video … Read more

Should you just copy successful people – or try to be different?

In our quest for success, we often imitate others who are already successful, hoping to duplicate what they’ve already done. And while modeling others is indeed an excellent success tactic, it results in numerous people in the same niche all doing the same things with very little differentiation. Obviously it’s difficult to attract attention or … Read more

How to turn your Negatives into Positives!

Here’s another startling example of doing the opposite: Brian O’dea posted the following ad when looking for work: Employment Wanted -Former Marijuana Smuggler Having successfully completed a ten year sentence, incident-free, for importing 75 tons of marijuana into the United States. I am now seeking a legal and legitimate means to support my self and … Read more

How to Get People Tweeting About Your Product

Take a lesson from the Kraft marketing handbook, add you own twist and see what happens. Kraft ran a Twitter promotion in which the company identified pairs of people tweeting about Kraft Macaroni and Cheese and then contacted them, awarding prizes to the first to respond. This simple campaign garnered 1.5 MILLION tweets, yet it … Read more